www.branch.io

• charset: UTF-8
• name: viewport content: width=device-width, initial-scale=1
• name: robots content: index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1
• name: description content: Drive mobile growth with the industry-leading MMP and deep linking platform. Branch provides the privacy-safe attribution and linking infrastructure for 100,000 apps.
• property: og:locale content: en_US
• property: og:type content: website
• property: og:title content: Mobile Measurement & Deep Linking Platform | Branch
• property: og:description content: Drive mobile growth with the industry-leading MMP and deep linking platform. Branch provides the privacy-safe attribution and linking infrastructure for 100,000 apps.
• property: og:url content: https://www.branch.io/
• property: og:site_name content: Branch
• property: article:publisher content: https://www.facebook.com/branchmetrics/
• property: article:modified_time content: 2026-06-11T20:15:19+00:00
• name: twitter:card content: summary_large_image
• name: twitter:site content: @branchmetrics

• $4.5M in recoverable spend is hiding in your UA budget. Get the data →
• Skip to content
• https://www.branch.io/
• http://www.branch.io/products/
• http://www.branch.io/#
• https://www.branch.io/products/engagement/
• https://www.branch.io/products/performance/
• https://www.branch.io/products/activation/
• https://www.branch.io/products/discovery/
• https://www.branch.io/products/data-exports/
• https://www.branch.io/products/ivyai/
• https://www.branch.io/products/banners/
• https://www.branch.io/products/linkhub/
• https://www.branch.io/use-cases/
• https://www.branch.io/deep-linking/
• https://www.branch.io/attribution/
• https://www.branch.io/advanced-compliance/
• https://www.branch.io/resources/guide/health-industry-hub/
• https://www.branch.io/resources/guide/finance-industry-hub/
• https://www.branch.io/resources/guide/retail-and-e-commerce-industry-hub/
• https://www.branch.io/resources/guide/food-and-beverage-industry-hub/
• https://www.branch.io/resources/guide/media-and-entertainment-industry-hub/
• https://www.branch.io/resources/guide/travel-industry-hub/
• https://www.branch.io/partners/
• https://www.branch.io/resources/
• http://www.branch.io/resources/category/blog/
• http://www.branch.io/resources/category/guide/
• http://www.branch.io/glossary/
• http://www.branch.io/resources/category/white-paper/
• http://www.branch.io/resources/category/webinar/
• http://www.branch.io/resources/category/podcast/
• http://www.branch.io/resources/category/case-study/
• http://www.branch.io/events/
• https://www.branch.io/resources/mobile-growth-maturity-assessment/
• https://www.branch.io/pricing/
• Request a demo
• Reduction in fraudulent installs
• REVENUE GROWTH
• Read the case study
• app revenue growth
• increase in YoY retention
• Read the case study
• Read the case study
• Read the case study
• Read the case study
• https://www.branch.io/products/
• https://www.branch.io/events/
• http://www.branch.io/#0
• https://www.branch.io/about/
• https://www.branch.io/careers/
• https://www.branch.io/careers/culture/
• https://www.branch.io/leadership/
• http://www.branch.io/resources/category/news/
• https://www.branch.io/brand/
• https://www.branch.io/contact/
• http://www.branch.io/#cookie-banner-modal-link

• https://university.branch.io/paths
• https://help.branch.io
• https://app.branch.io/signin
• https://university.branch.io/paths/
• https://help.branch.io/
• https://legal.branch.io/saas/privacy-policy/
• https://legal.branch.io/website-terms-of-service/
• https://legal.branch.io/saas/privacy-opt-out/
• https://legal.branch.io/discovery/
• https://www.linkedin.com/company/branch-metrics/
• https://www.youtube.com/@Branch-Metrics

            Domain Name: branch.io
Registry Domain ID: REDACTED
Registrar WHOIS Server: whois.gandi.net
Registrar URL: https://www.gandi.net
Updated Date: 2025-11-14T14:23:31Z
Creation Date: 2011-11-10T13:52:13Z
Registry Expiry Date: 2026-11-10T13:52:13Z
Registrar: Gandi SAS
Registrar IANA ID: 81
Registrar Abuse Contact Email: [email protected]
Registrar Abuse Contact Phone: +33.170377661
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: REDACTED
Registrant Name: REDACTED
Registrant Organization: Branch
Registrant Street: REDACTED
Registrant City: REDACTED
Registrant State/Province: CA
Registrant Postal Code: REDACTED
Registrant Country: US
Registrant Phone: REDACTED
Registrant Phone Ext: REDACTED
Registrant Fax: REDACTED
Registrant Fax Ext: REDACTED
Registrant Email: REDACTED
Registry Admin ID: REDACTED
Admin Name: REDACTED
Admin Organization: REDACTED
Admin Street: REDACTED
Admin City: REDACTED
Admin State/Province: REDACTED
Admin Postal Code: REDACTED
Admin Country: REDACTED
Admin Phone: REDACTED
Admin Phone Ext: REDACTED
Admin Fax: REDACTED
Admin Fax Ext: REDACTED
Admin Email: REDACTED
Registry Tech ID: REDACTED
Tech Name: REDACTED
Tech Organization: REDACTED
Tech Street: REDACTED
Tech City: REDACTED
Tech State/Province: REDACTED
Tech Postal Code: REDACTED
Tech Country: REDACTED
Tech Phone: REDACTED
Tech Phone Ext: REDACTED
Tech Fax: REDACTED
Tech Fax Ext: REDACTED
Tech Email: REDACTED
Name Server: ns-1091.awsdns-08.org
Name Server: ns-991.awsdns-59.net
Name Server: ns-1809.awsdns-34.co.uk
Name Server: ns-236.awsdns-29.com
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://icann.org/wicf/
>>> Last update of WHOIS database: 2026-06-09T02:06:50Z         

			# ======================================================
# robots.txt for Branch.io
# ======================================================

# Default policy
User-agent: *
Allow: /

# -----------------------------
# Explicit ALLOW for AI/LLM crawlers
# -----------------------------
User-agent: GPTBot
Allow: /

User-agent: CCBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: anthropic-ai
Allow: /

User-agent: Applebot-Extended
Allow: /

# -----------------------------
# Crawl hygiene (limit noisy URLs)
# -----------------------------
# Common tracking parameters
Disallow: /*utm_
Disallow: /*gclid=
Disallow: /*fbclid=
Disallow: /*msclkid=
Disallow: /*ref=

# Additional query params / WP patterns
Disallow: /*?currency=
Disallow: /*?page_id=
Disallow: /*?wvideo=
Disallow: /*?p=
Disallow: /*?amp

# WP endpoints - Security: Block REST API discovery
Disallow: /wp-json/

# Deep link/debug parameters that create infinite combinations
Disallow: /*&deeplink_path
Disallow: /*&branch

# Internal assets that don't need indexing
Disallow: /assets/
Disallow: /scripts/

# -----------------------------
# Security: Block sensitive paths
# -----------------------------
Disallow: /wp-admin/
Disallow: /wp-includes/
Disallow: /wp-content/plugins/
Disallow: /wp-content/themes/*/assets/
Disallow: /*.php$
Disallow: /xmlrpc.php
Disallow: /wp-trackback.php
Disallow: /wp-cron.php
Disallow: /readme.html
Disallow: /license.txt

# Allow specific needed paths
Allow: /wp-admin/admin-ajax.php
Allow: /wp-content/uploads/

# -----------------------------
# Sitemaps (production)
# Yoast sitemap index links to all section sitemaps
# -----------------------------
Sitemap: https://www.branch.io/sitemap_index.xml
        

Référencement technique

Référencement sur la page

Contenu et UX