lagom.ru

About the project

Lagom online store. ru positions itself as a specialized platform for lash makers and beauty industry professionals. The main goal of the resource is to supply artists with everything necessary for eyelash extensions. The title and description clearly indicate: this is the official distributor of the Neicha brand in Russia. The store offers a wide selection of products, from the eyelashes themselves to chemicals for procedures.

The site operates in e-commerce format with a catalog, shopping cart and personal account. The emphasis is on the professional segment, although there are also sections for home use. Discounts, promotions and free shipping are mentioned, which indicates an attempt to retain the client due to favorable conditions.

Main directions

The site’s assortment is divided into clear categories, covering the entire cycle of working with eyelashes and eyebrows. The main core is the extension materials. Here are different types of products:

• Eyelashes for extensions:black, brown, colored, two-tone (ombre), with glitter, fluorescent. There are options for bending (N-bend, L-bend) and design (two-tier, bundle, overhead).
• Chemistry and preparations:adhesives, degreasers, primers, removers, glue enhancers, allergy remedies, as well as fixatives and serums.
• Lamination and care:compositions for lamination, lifting and Botox of eyelashes and eyebrows. Separately, kits, express procedures, silicone rollers and tools for these purposes are highlighted.

In addition to consumables, the store sells tools: tweezers, microbrushes, brushes, brushes, combs. There is a section for cosmetics and care - mascara for eyelash extensions, products for coloring and shaping eyebrows. Separately, it is worth noting the category Branded products and goods for home use, including serums and discounted items.

Features of the site

The Neicha brand dominates the catalog. On the website you can find their premium lines, such as iREFINADOi, which is described as a new premium collection. Products from other brands are also presented: Puluk, Beauty Wave, Amino Lifting, Fall in The Volume, BRONA, Vetus and Lagom. There are products without a name (no name).

The site is actively working with new products. In the header and on the main page, releases like the revolutionary product PRESTO from Neicha or perforated eyelash tape in five colors stand out. There is a Hits section where the Out of Stock status is often displayed, which may indicate high demand or seasonal fluctuations in stock.

Marketing activity is expressed through regular promotions. For example, discounts up to -78, price drops in the fall, special offers for holidays (Beautiful Look Day) and sales on tools such as microbrushes were mentioned.Prices for popular products start from 490 rubles for sets of eyelashes.

Contact information

To contact the store, the telephone number is: +7 (963) 619-06-78. It is duplicated in the site header and in the footer. There are also sections Where to buy and Wholesalers, which hints at the possibility of working with large orders, although the details of wholesale conditions are not disclosed in the text.

FAQ

            domain:        LAGOM.RU
nserver:       ns1.r01.ru.
nserver:       ns2.r01.ru.
state:         REGISTERED, DELEGATED, VERIFIED
person:        Private Person
registrar:     RU-CENTER-RU
admin-contact: https://www.nic.ru/whois
created:       2015-12-15T14:13:08Z
paid-till:     2026-12-15T14:13:08Z
free-date:     2027-01-15
source:        TCI
Last updated on 2026-05-24T14:03:01Z
        

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Sitemap: https://www.lagom.ru/sitemap.xml        

Technical SEO

On-Page SEO

Content and UX