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M

m-krz.ru

Registered
Screenshot m-krz.ru
Website screenshot

About the projectThe ICRP online store (m-krz. ru) positions itself as a specialized supplier of waterproofing materials. The project is aimed at a wide range of buyers - from individuals...

Page analyze update date: 2026/03/31 19:05:00
Last whois update date: 2026/03/15 15:06:50
Domain Status
Registered
Paid till
27.06.2026
Available from
28.07.2026

Website Description

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About the project

The ICRP online store (m-krz. ru) positions itself as a specialized supplier of waterproofing materials. The project is aimed at a wide range of buyers - from individuals building private houses to large construction companies and wholesale clients. The main goal of the resource is to provide access to proven products for protecting buildings from moisture, from the foundation to the roof.

The site operates in e-commerce format with the ability to place orders online. The description emphasizes that the company cooperates with large manufacturers of bitumen materials, which allows them to offer products at competitive prices. An important emphasis is placed on the presence of our own warehouse areas, which guarantees fast shipment of goods on the day of placing the order.

Main directions

The store’s assortment is quite narrow in profile, but deep in its niche. Here are materials for creating a waterproofing layer of various types:

  • Roll and built-up waterproofing. In particular, mention is made of Gidroizol products (brand TPP), which are classics in this area.
  • Coating materials. These include bitumen mastics, for example, universal MBU, as well as liquid glass.
  • Penetrating waterproofing. The catalog includes Penetron produced in Russia, intended for processing walls and foundations.
  • Sealants and tapes. TechnoNIKOL sealants, seam seals, sealing tapes and geomembranes are presented.
  • Additional materials. Includes URSA insulation mats, polyethylene film, and white spirit for preparing mixtures.

It is especially worth noting the availability of equipment and tools: cylinders, burners, brushes. This allows the buyer to purchase everything necessary for work in one place.

Features of the site

The resource has the functionality of an online store with a catalog, shopping cart and quick order form. Navigation is built on the principle of division into categories: Catalog, Prices, Promotions, Reviews. The page contains blocks with popular products and promotions, for example, discounts for new customers using a promotional code.

The site actively uses social proof. The reviews section contains many real comments from customers (Max, Zhenya, Victoria, Artem Frantov and others). Customers note the speed of work of managers, the availability of certificates for products, the convenience of selecting materials and the speed of delivery. There are also critical comments, for example, regarding the cost of delivery outside the Moscow Ring Road or the nuances of unloading cargo, which makes the picture more objective.

An important feature of the project is working with outdated standards. The Why They Ask section explains the situation with Hydroizol GI-G, which has not been produced since 1993. The company offers analogues that comply with old GOSTs, but are produced according to modern specifications, which inspires confidence among experienced suppliers.

The site also has a Question and Answer block, where practical advice is given, for example, how to properly apply liquid glass for maximum efficiency or what surfaces it can be used on.

Contact information

Several channels are provided for communication with the company. There is a toll-free number 8 (800) 100-76-11, available throughout Russia. Moscow phone number 8 (495) 369-55-01 and email m-krz@yandex are also indicated. ru. Managers promise to call back within 3 minutes after leaving a request.

Delivery is carried out by our own transport in Moscow and the Moscow region around the clock. Shipments to other cities are carried out through transport companies; conditions are specified individually.

FAQ

Frequently asked questions

Why is Gidroizol GI-G no longer produced?

This material was produced according to GOST 7415-86, but production was discontinued in 1993. Now not a single plant produces this particular brand. Instead, conscientious manufacturers make analogues according to specifications that comply with the spirit of the old standards.

How to apply liquid glass correctly?

The surface must be clean, dry and free of grease. The material is applied by brush, roller or spray in several layers, allowing each layer to dry completely before the next.

What surfaces can liquid glass be used on?

It is suitable for concrete, brick, wood and metal. The material penetrates into the pores, providing deep waterproofing.

Are there any discounts on the site?

Yes, there are promotions. For example, 3 discount on bitumen mastic (MBI and MBU) for new customers using the promotional code TK CONSTRUCTOR. Also, the unit price decreases as the order volume increases.

How quickly is delivery?

In Moscow and the region, delivery is fast and around the clock. Materials are often shipped on the day the order is placed thanks to our own warehouses.

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SEO Score
65.07%
95
Score achieved
146
Maximum score

Main Information

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Title: Гидроизоляционные материалы купить в Москве по недорогой цене в интернет-магазине "МКРЗ"
Description: Материалы для гидроизоляции заказать в Москве в интернет-магазине "МКРЗ". Удобная и быстрая доставка гидроизоляционного материалы для кровли по всей России. Поставка гидроизоляционных материалов. Телефон ☏: +7 (800) 100-76-11.
Keywords: empty
Page Encoding: utf-8
Page Filesize: 843 KB

Server Information

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IP: 31.31.198.244
Location: Russia,RU,,,55.7386,37.6068,Europe/Moscow
Http Server: nginx
Encoding: utf-8
Powered by: php/7.4.33

Meta Tags List

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Internal Links

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External Links

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Whois Information

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domain_name: m-krz.ru
update_date: on
update_time:
creation_date: 2018-06-27T18:56:08Z
creation_time: 1530125768
expiration_date: 2026-06-27T18:56:08Z

Whois Raw Data

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            domain:        M-KRZ.RU
nserver: ns1.hosting.reg.ru.
nserver: ns2.hosting.reg.ru.
state: REGISTERED, DELEGATED, VERIFIED
person: Private Person
registrar: RU-CENTER-RU
admin-contact: https://www.nic.ru/whois
created: 2018-06-27T18:56:08Z
paid-till: 2026-06-27T18:56:08Z
free-date: 2026-07-28
source: TCI
Last updated on 2026-03-15T15:03:01Z

SEO Audit

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Technical SEO

Response Code
200
Status 200 OK - page loads correctly.
Character Encoding
Page: utf-8, Header: utf-8
Character encoding consistent between HTML and headers.
Page Size
864113 bytes
Page size acceptable for fast loading.
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Resources
534 total
Too many resources. Optimize and combine files for better performance.
Hreflang Tags
0 hreflang tags
Add hreflang tags if you have multilingual content.
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Robots.txt
Missing
Add robots.txt file to control search engine crawling.
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Sitemap
Not found
Add sitemap.xml and reference it in robots.txt.
HTTPS
Yes
Secure HTTPS connection enabled.
Compression
gzip
Gzip or Zstd compression enabled for faster loading.
Caching
no-store, no-cache, must-revalidate
Cache-control headers properly set.
Page Speed
1.52 ms
Excellent loading speed.

On-Page SEO

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Title
Гидроизоляционные материалы купить в Москве по недорогой цене в интернет-магазине "МКРЗ"
Title too long. Reduce to 30-60 characters to avoid truncation.
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Meta Description
Материалы для гидроизоляции заказать в Москве в интернет-магазине "МКРЗ". Удобная и быстрая доставка гидроизоляционного материалы для кровли по всей России. Поставка гидроизоляционных материалов. Телефон ☏: +7 (800) 100-76-11. Lenght:226
Meta description too long. Reduce to 100-160 characters.
H1 Heading
1 found - "Гидроизоляционные материалы"
Good - single H1 heading found.
Word Count
1810
Good content length (500-2000 words recommended).
!
Canonical Tag
Add canonical tag to prevent duplicate content issues.
Duplicate Meta
[]
No duplicate meta tags found.
Keywords
empty
Meta keywords set (note: not used by major search engines).

Content and UX

Language
ru
Language attribute properly set.
!
Images
83 total, 78 missing ALT
Add ALT text to images for accessibility and SEO.
Viewport
width=device-width
Viewport meta tag properly set for mobile devices.
Open Graph
All OG tags present.
All essential OpenGraph tags present.
Structured Data
4 JSON-LD scripts
Structured data (JSON-LD) found.

Positions in Google

Search Phrases - Google

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Position Phrase Page Snippet
3(+4)гидроизол/stati/gidroizol-vid...
3герметик 70/catalog/germetik-te...
4битумная гидроизоляция/catalog/mastika-bit...
5битум бнд 60 90/catalog/bitum/60-90...
5м б п н х/catalog/mbpkh-polim...
6160 20 100/catalog/steklotkani...
8герленом/catalog/lenta-gerle...
8рубероид гараж/catalog/ruberoid-dl...
9герметизирующая лента/catalog/lenta-gerle...
13применение битумной мастики/stati/bitumnaya-mas...

Positions in Yandex

Search Phrases - Yandex

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Position Phrase Page Snippet
590 10/catalog/bitum/90-10...
6битум/catalog/bitum/
7пенетрон/catalog/penetron/
7рубероид/catalog/ruberoid/

Additional Services

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