mixbrend.ru

About the project

Mix Brend is an online clothing and accessories store that positions itself as a brand with its own boutiques. The project is focused on casual style, offering solutions for the autumn season and beyond. The website presents a catalog of products with a clear structure, where each item has an article number, price and style description.

The main emphasis is on the accessibility and relevance of trends. Prices start from very modest amounts: for example, knitwear is available from 417 rubles, and dresses from 450. This indicates a mass market segment with an emphasis on high turnover of goods and frequent updating of the assortment.

Main directions

The assortment matrix of the site is quite wide for the fast-fashion format. There are several key categories:

• Outerwear and jackets. Eco-leather bombers, light jackets, sheepskin coats, fur coats, vests and classic jackets are presented here. Particular attention is paid to practicality: for example, voluminous bomber jackets are positioned as ideal for changeable weather.
• Knitwear and basic wardrobe. Includes off-shoulder jumpers, brushed sweatshirts, turtlenecks, cardigans, as well as T-shirts and long sleeves. There are both simple models and options decorated with rhinestones or sequins.
• Jeans and trousers. Mom models, wide fit and other options are highlighted separately. Jeans often come with significant discounts (up to 57), which is a noticeable marketing feature.
• Dresses and skirts. Short, midi and warm options for the cold season are presented.
• Sets and costumes. Sports, knitted and summer sets allow you to put together an entire look.
• Accessories. The catalog is supplemented with hats, baseball caps, bags, backpacks, jewelry (earrings, rings, chokers), belts and even postcards. There is a section with gift certificates.

A special place is occupied by the Total look and Images section. The site offers ready-made solutions (Look 15), where several items of clothing are combined. This helps the buyer not to look for combinations on his own, but to immediately see how the item will look in an ensemble.

Features of the site

The store interface is designed for quick navigation through categories and seasonal new products. There is a filter by New status and a Sale section, where discounts are indicated in percentages and rubles (for example, saving almost 2,000 rubles on jeans).

An important feature is integration with social networks. On Instagram, the brand regularly publishes new items, images and holds promotions with gift giveaways for likes. This creates the feeling of a living community rather than just a static directory.

It is also worth noting the presence of a Gift Certificates section in several places on the menu, which indicates an attempt to reach an audience looking for universal gifts.

Contact information

The brand has a physical presence. Shops are open daily from 10:00 to 21:00. Two addresses are indicated:

• Terminal shopping center, Mira Ave., 9B, 2nd floor (contact phone +7 913 968 32 75).
• Festival shopping center, st. 70 let Oktyabrya, 19, 1st floor, opposite the Garage food market (contact phone +7 913 154 06 33).

For online consultations there is also a number +7 (913) 632 80 64.

            domain:        MIXBREND.RU
nserver:       1f9040a759.check.fvds.ru.
nserver:       ns1.firstvds.ru.
nserver:       ns2.firstvds.ru.
state:         REGISTERED, DELEGATED, UNVERIFIED
person:        Private Person
registrar:     REGRU-RU
admin-contact: http://www.reg.ru/whois/admin_contact
created:       2020-10-22T08:50:09Z
paid-till:     2026-10-22T08:50:09Z
free-date:     2026-11-22
source:        TCI
Last updated on 2026-03-15T06:53:01Z
        

Technical SEO

On-Page SEO

Content and UX