news.adidas.com
Registered
Page analyze update date:
2026/02/25 04:58:47
Last whois update date:
2026/07/16 15:45:37
Domain Status
Registered
Paid till
24.09.2026
Available from
24.10.2026
×
![Fullscreen website screenshot]()
news.adidas.com Website screenshot
SEO Score
58.22%
85
Score achieved
146
Maximum score
Main Information
Title: adidas NEWS | Press Resources for all Brands, Sports and Innovations
Description: Welcome to adidas NEWS. Here you can download our latest news, images and videos. All content is rights-free for editorial purposes only.
Keywords: empty
Page Encoding:
utf-8
Page Filesize: 100 KB
Server Information
IP: 18.165.140.31
Location: United States,US,37.751,-97.822,America/Chicago
Encoding: utf-8
Whois Information
domain_name: adidas.com
update_date: 2025-09-20T05:13:14Z
update_time: 1758345194
creation_date: 1995-09-25T04:00:00Z
creation_time: 812001600
expiration_date: 2026-09-24T04:00:00Z
Whois Raw Data
Domain Name: ADIDAS.COM
Registrar: CSC Corporate Domains, Inc.
Domain Status: client transfer prohibited
Creation Date: 1995-09-25T04:00:00Z
Registry Expiry Date: 2026-09-24T04:00:00Z
Updated Date: 2025-09-20T05:13:14Z
Name Server: UDNS1.CSCDNS.NET
Name Server: UDNS2.CSCDNS.UK
REGISTRAR Contact: CSC Corporate Domains, Inc.
>>> Last update of RDAP database: 2026-07-16T15:45:37Z
Robots.txt
User-agent: *
Allow: /
Disallow: *handler=*
Disallow: *categoryid=*
Disallow: *panelid=*
Sitemap: https://news.adidas.com/sitemap/sitemap.xml
SEO Audit
Technical SEO
✓
Response Code
HTTP/2 200
Status 200 OK - page loads correctly.
✓
Character Encoding
Page: utf-8, Header: utf-8
Character encoding consistent between HTML and headers.
✓
Page Size
102901 bytes
Page size acceptable for fast loading.
✓
Resources
0 total
Optimal number of resources.
✓
Hreflang Tags
0 hreflang tags
Add hreflang tags if you have multilingual content.
✓
Robots.txt
Exists
Robots.txt file found.
✓
Sitemap
Declared in robots.txt
Sitemap declared in robots.txt.
✓
HTTPS
Yes
Secure HTTPS connection enabled.
!
Compression
Not detected
Enable gzip or zstd compression to reduce file sizes.
✓
Caching
no-cache, no-store
Cache-control headers properly set.
✓
Page Speed
0.85 ms
Excellent loading speed.
On-Page SEO
!
Title
adidas NEWS | Press Resources for all Brands, Sports and Innovations
Title too long. Reduce to 30-60 characters to avoid truncation.
✓
Meta Description
Welcome to adidas NEWS. Here you can download our latest news, images and videos. All content is rights-free for editorial purposes only. Lenght:137
Good meta description length (100-160 characters).
!
H1 Heading
0 found - ""
Add exactly one H1 heading with primary keywords.
!
Word Count
0
Content very short. Aim for at least 500 words for better SEO.
!
Canonical Tag
Add canonical tag to prevent duplicate content issues.
✓
Duplicate Meta
[]
No duplicate meta tags found.
✓
Keywords
empty
Meta keywords set (note: not used by major search engines).
Content and UX
!
Language
Add lang attribute to tag for accessibility and SEO.
✓
Images
0 total, 0 missing ALT
All images have proper ALT text.
!
Viewport
Add viewport meta tag for mobile responsiveness.
!
Open Graph
Missing: og:title, og:description, og:image, og:url
Add missing OpenGraph tags for social media sharing: og:title, og:description, og:image, og:url
!
Structured Data
0 JSON-LD scripts
Add structured data (JSON-LD) for rich snippets and better SEO.
Positions in Google
Search Phrases - Google
| Position | Phrase | Page | Snippet |
|---|---|---|---|
| 1 | / | ||
| 2 | /new-adidas-performa... | ||
| 3 | / | ||
| 5 | /adiclub-brawl-stars... | ||
| 19 | /new-adidas-performa... | ||
| 21 | /running/adidas-laun... | ||
| 33 | /originals/adidas-or... |