novoritm.ru

About the project

Novoritm is an online store specializing in the sale of official merch from Russian bloggers and musicians. The project positions itself as a platform with clothing from domestic brands for men and women. Delivery is carried out throughout Russia, although the default interface indicates the Moscow region.

The site works like a product catalog, where each artist or brand has its own page or section. The categories Merch and Brands are clearly highlighted in the header of the site, which immediately makes it clear: they sell not just clothes, but products related to personalities and their creativity.

Main directions

The store’s assortment is quite diverse, but the focus is on paraphernalia and clothing. In the catalog you can find:

• Clothing:T-shirts, tops, hoodies (including oversized ones). For example, there are models from the brands BloXa, Pogogu, Hask, ilwha.
• Accessories:bags, shoppers, keychains, badges and pins.
• Printing and stationery:postcards, posters, stickers, sketchbooks, notepads, calendars and art books.
• Sets:ready-made sets of goods, for example, sets of postcards or keychains from the author moth. png.

In the New and Sale sections, specific products with prices are presented. Thus, a set of LOFANDOM keychains costs 1,499 rubles (with a discount), and a hoodie with Our Lovely Photographs print is priced at 4,999 rubles. There are also more budget-friendly items - individual keychains for 350 rubles or themed sets of postcards for 390 rubles.

Features of the site

The site interface is structured by categories: Women's, Men's, Merch, New Products, Brands. The list of brands includes names like BloXa, SaiprinSK, VikDis, Pogogu, Lemniscate, Gray everyday life of magicians, RIFU hata, Uyden, Cod Brains, Kapkan, Man Zhiza and others. This indicates that the store works with a wide range of creators, from illustrators to musicians.

The site offers the functionality of a personal account, favorites and shopping cart. It is also possible to subscribe to the newsletter about new products and discounts - to do this you need to agree to the privacy policy.

It is important to note that the site does not just sell things, it aggregates products from different independent authors. Prices vary from several hundred rubles to several thousand, which makes the store accessible to a different audience of fans.

Contact information

To contact the store, the telephone number is: +7 968 ​​812-45-26. The site also contains sections About the company, Contacts and Vacancies, which indicates the presence of a team and official activities.

FAQ

            domain:        NOVORITM.RU
nserver:       ns1.selectel.org.
nserver:       ns2.selectel.org.
nserver:       ns3.selectel.org.
nserver:       ns4.selectel.org.
state:         REGISTERED, DELEGATED, VERIFIED
person:        Private Person
registrar:     RU-CENTER-RU
admin-contact: https://www.nic.ru/whois
created:       2021-06-07T16:10:08Z
paid-till:     2027-06-07T16:10:08Z
free-date:     2027-07-08
source:        TCI
Last updated on 2026-06-07T16:18:01Z
        

			User-agent: Yandex
Disallow: */index.php
Disallow: /bitrix/
Disallow: /*show_include_exec_time=
Disallow: /*show_page_exec_time=
Disallow: /*show_sql_stat=
Disallow: /*bitrix_include_areas=
Disallow: /*clear_cache=
Disallow: /*clear_cache_session=
Disallow: /*ADD_TO_COMPARE_LIST
Disallow: /*ORDER_BY
Disallow: /*PAGEN
Disallow: /*?print=
Disallow: /*&print=
Disallow: /*print_course=
Disallow: /*?action=
Disallow: /*&action=
Disallow: /*register=
Disallow: /*forgot_password=
Disallow: /*change_password=
Disallow: /*login=
Disallow: /*logout=
Disallow: /*auth=
Disallow: /*backurl=
Disallow: /*back_url=
Disallow: /*BACKURL=
Disallow: /*BACK_URL=
Disallow: /*back_url_admin=
Disallow: /*?utm_source=
Disallow: /*?bxajaxid=
Disallow: /*&bxajaxid=
Disallow: /*?view_result=
Disallow: /*&view_result=
Disallow: /references/
Disallow: /personal/
Disallow: /cart/
Disallow: /order/
Disallow: /test.php

User-agent: Googlebot
Disallow: */index.php
Disallow: /bitrix/
Disallow: /*show_include_exec_time=
Disallow: /*show_page_exec_time=
Disallow: /*show_sql_stat=
Disallow: /*bitrix_include_areas=
Disallow: /*clear_cache=
Disallow: /*clear_cache_session=
Disallow: /*ADD_TO_COMPARE_LIST
Disallow: /*ORDER_BY
Disallow: /*PAGEN
Disallow: /*?print=
Disallow: /*&print=
Disallow: /*print_course=
Disallow: /*?action=
Disallow: /*&action=
Disallow: /*register=
Disallow: /*forgot_password=
Disallow: /*change_password=
Disallow: /*login=
Disallow: /*logout=
Disallow: /*auth=
Disallow: /*backurl=
Disallow: /*back_url=
Disallow: /*BACKURL=
Disallow: /*BACK_URL=
Disallow: /*back_url_admin=
Disallow: /*?utm_source=
Disallow: /*?bxajaxid=
Disallow: /*&bxajaxid=
Disallow: /*?view_result=
Disallow: /*&view_result=
Disallow: /references/
Disallow: /personal/
Disallow: /cart/
Disallow: /order/
Disallow: /test.php

User-Agent: *
Disallow: */index.php
Disallow: /bitrix/
Disallow: /*show_include_exec_time=
Disallow: /*show_page_exec_time=
Disallow: /*show_sql_stat=
Disallow: /*bitrix_include_areas=
Disallow: /*clear_cache=
Disallow: /*clear_cache_session=
Disallow: /*ADD_TO_COMPARE_LIST
Disallow: /*ORDER_BY
Disallow: /*PAGEN
Disallow: /*?print=
Disallow: /*&print=
Disallow: /*print_course=
Disallow: /*?action=
Disallow: /*&action=
Disallow: /*register=
Disallow: /*forgot_password=
Disallow: /*change_password=
Disallow: /*login=
Disallow: /*logout=
Disallow: /*auth=
Disallow: /*backurl=
Disallow: /*back_url=
Disallow: /*BACKURL=
Disallow: /*BACK_URL=
Disallow: /*back_url_admin=
Disallow: /*?utm_source=
Disallow: /*?bxajaxid=
Disallow: /*&bxajaxid=
Disallow: /*?view_result=
Disallow: /*&view_result=
Disallow: /references/
Disallow: /personal/
Disallow: /cart/
Disallow: /order/
Disallow: /test.php

Host: https://www.novoritm.ru
Sitemap: https://www.novoritm.ru/sitemap.xml        

Technical SEO

On-Page SEO

Content and UX