on.com
Registered
Page analyze update date:
2026/03/22 08:39:31
Last whois update date:
2026/01/25 16:11:00
Domain Status
Registered
Paid till
26.01.2030
Available from
25.02.2030
×
![Fullscreen website screenshot]()
on.com Website screenshot
SEO Score
63.7%
93
Score achieved
146
Maximum score
Main Information
Title: On | Swiss Performance Running Shoes & Clothing
Description: Born in the Swiss Alps, On running shoes feature the first patented cushioning system which is activated only when you need it - during the landing.
Keywords: empty
Page Encoding:
utf-8
Page Filesize: 135 KB
Server Information
IP: 104.18.40.15
Location: ,,,,,,
Encoding: utf-8
Whois Information
domain_name: on.com
update_date: 2026-01-18T14:33:21Z
update_time: 1768746801
creation_date: 1993-01-25T05:00:00Z
creation_time: 727938000
expiration_date: 2030-01-26T05:00:00Z
Whois Raw Data
Domain Name: ON.COM
Registrar: united-domains GmbH
Domain Status: client transfer prohibited
Creation Date: 1993-01-25T05:00:00Z
Registry Expiry Date: 2030-01-26T05:00:00Z
Updated Date: 2026-01-18T14:33:21Z
Name Server: CHIN.NS.CLOUDFLARE.COM
Name Server: JAY.NS.CLOUDFLARE.COM
REGISTRAR Contact: united-domains GmbH
>>> Last update of RDAP database: 2026-01-25T19:11:00Z
Robots.txt
User-agent: * Disallow: /checkout Disallow: /checkout-v2 Disallow: /*/checkout-v2 Disallow: /cart Disallow: /orders Disallow: /user Disallow: /account Disallow: /api Disallow: /password Disallow: /c/marketingon Disallow: /*/c/marketingon Disallow: /*/*-compressed Disallow: /on-code Disallow: /authentication Disallow: /account-confirmation Disallow: /pdp Disallow: /cdn-cgi/ Disallow: /chat
SEO Audit
Technical SEO
✓
Response Code
HTTP/2 200
Status 200 OK - page loads correctly.
✓
Character Encoding
Page: utf-8, Header: utf-8
Character encoding consistent between HTML and headers.
✓
Page Size
138478 bytes
Page size acceptable for fast loading.
✓
Resources
0 total
Optimal number of resources.
✓
Hreflang Tags
hreflang tags
Add hreflang tags if you have multilingual content.
✓
Robots.txt
Exists
Robots.txt file found.
!
Sitemap
Not found
Add sitemap.xml and reference it in robots.txt.
✓
HTTPS
Yes
Secure HTTPS connection enabled.
✓
Compression
gzip
Gzip or Zstd compression enabled for faster loading.
✓
Caching
max-age=3600,public, max-age=1800, no-store
Cache-control headers properly set.
✓
Page Speed
2.77 ms
Excellent loading speed.
On-Page SEO
✓
Title
On | Swiss Performance Running Shoes & Clothing
Good title length (30-60 characters).
✓
Meta Description
Born in the Swiss Alps, On running shoes feature the first patented cushioning system which is activated only when you need it - during the landing. Lenght:148
Good meta description length (100-160 characters).
!
H1 Heading
0 found - ""
Add exactly one H1 heading with primary keywords.
!
Word Count
Content very short. Aim for at least 500 words for better SEO.
!
Canonical Tag
Add canonical tag to prevent duplicate content issues.
✓
Duplicate Meta
[]
No duplicate meta tags found.
✓
Keywords
empty
Meta keywords set (note: not used by major search engines).
Content and UX
!
Language
Add lang attribute to tag for accessibility and SEO.
✓
Images
0 total, 0 missing ALT
All images have proper ALT text.
!
Viewport
Add viewport meta tag for mobile responsiveness.
!
Open Graph
Missing: og:title, og:description, og:image, og:url
Add missing OpenGraph tags for social media sharing: og:title, og:description, og:image, og:url
!
Structured Data
JSON-LD scripts
Add structured data (JSON-LD) for rich snippets and better SEO.
Positions in Google
Search Phrases - Google
| Position | Phrase | Page | Snippet |
|---|---|---|---|
| 4 | /en-us/shop/mens?srsltid=afmbooqwmqjr15bz1zwg9yapdn0boxpup5vhtgzle6w-t7ee309bjz0r | ||
| 19 | /en-us/collection/on-x-beams?srsltid=afmboop1dmhpfijxdmzqtlpp6df0hzuibiy92yxcihvipe-g_srnyo5p | ||
| 20 | /en-us/explore/about-on?srsltid=afmboootyjx3myuyeljcgqmgxpamd6p373smqcvaey-rwlgxoer97ne_ | ||
| 28 | /en-us/?srsltid=afmbooptyuqnowno7jcnpx1eqjzv_tjqvuydnulyrx6g0nvkks_diq1g | ||
| 28 | /en-us/products/cloudrunner-2-w-3we1013/womens/eclipse-black-shoes-3we10130264?srsltid=afmboorrfc_xy | ||
| 37 | /en-us/products/cloudtilt-m-3me1010/mens/black-ivory-shoes-3me10101430?srsltid=afmbooog8c6gc7g8gblqw | ||
| 40 | /en-us/shop/womens/shoes/cloud?srsltid=afmbooraqhnnw2fcm8dlo1d9m69euq3gpmokzynieh8csmbdhabusqzh | ||
| 59 | / |