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RegisteredSustainable Innovation Technology - Google SustainabilityMany of us think about how technology affects the environment. Sustainability website. google talks about how Google is trying to ...
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Sustainable Innovation Technology - Google Sustainability
Many of us think about how technology affects the environment. Sustainability website. google talks about how Google is trying to reduce its carbon footprint and help others do the same. This is not just a page with promises, there are many specific numbers and facts for 2024.
Interestingly, just five of the company's products have helped people, cities and partners reduce greenhouse gas emissions by approximately 26 million metric tons. By comparison, Google's own ambitious total emissions in the same year were 11.5 million tons. That is, the assistance from the products exceeds the company’s internal environmental costs. That's impressive, right?
How products help the planet
- Fuel-efficient routes. In 2024, smart algorithms helped drivers around the world save fuel. The effect of this is the same as if we removed 630 thousand gasoline cars from the roads for an entire year. Google uses AI models to suggest a route that uses less energy, even if it is slightly longer than the fastest route.
- Assessment of solar energy. The Solar Savings Estimator tool analyzes building roofs using satellite imagery and artificial intelligence. It takes into account weather, shade from trees and installation costs. This way you can understand whether it is worth switching to solar panels.
- Long service life of devices. To reduce electronic waste (e-waste), Google is increasing the support time of its gadgets. Chromebooks receive software updates for as long as 10 years, Pixel phones for 7 years, and Nest devices for at least 5 years after launch.
- Buying used things. Fashion accounts for about 8 of the world's carbon emissions. That's why Google Search now highlights used items with a special icon. This helps you find unique items cheaper and reduces the burden on the environment.
Research and new technologies
The company is not limited to just products for users. They work with cities, governments and scientists on systemic change. Here are some projects:
- Solar APImakes installation of solar panels faster and more affordable.
- MethaneSATmonitors the world's methane emissions with high accuracy.
- Environmental Insights Explorerhelps cities analyze emissions, trees, and solar energy potential.
- Flood Hubprovides flood forecasts up to 7 days before the event.
- Tapestryvisualizes power grids so more people can get clean energy.
Results of operations in 2024
There is also a lot of work within the company itself. In 2024, emissions from data centers were reduced by 12, despite rising energy demand.More than 8 GW of clean energy was also purchased, an all-time record.
An important point concerns water. Water management projects have replenished 64 fresh water consumption. That's about 4.5 billion gallons, which is equal to the annual consumption of 40 thousand average US households. Previously, in 2023, this figure was only 18. Significant progress.
It is also worth noting the TPU chips (Tensor Processing Units). The new design is nearly 30 times more power efficient than the first Cloud TPU from 2018. This is important for the operation of large language models and AI in general.
Frequently Asked Questions
How many emissions did Google products reduce in 2024?
Five key products saved approximately 26 million metric tons of greenhouse gas emissions (tCO2e).
How long are Google devices supported by updates?
Chromebooks receive updates for 10 years, Pixel phones for 7 years, and Nest products for at least 5 years after launch.
How much has the efficiency of TPU chips improved?
The new TPU chips are almost 30 times more power efficient than the first Cloud TPUs released in 2018.
What percentage of water did Google replace in 2024?
64 of the fresh water consumed was replaced, which is about 4.5 billion gallons.
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