www.farrow-ball.com

Registered

Website screenshot

Page analyze update date: 2026/06/24 17:48:30

Last whois update date: 2026/06/10 02:44:38

Domain Status

Registered

Paid till

20.02.2027

Available from

22.03.2027

SEO Score

63.01%

Score achieved

146

Maximum score

Main Information

ℹ️

Title: Farrow & Ball | Handcrafted Paint and Wallpaper | Farrow & Ball

Description: Our carefully curated palette of 132 shades and range of handcrafted wallpaper will help you find the colours and patterns you love for your home

Keywords: unknown

Page Encoding: utf-8

Page Filesize: 299 KB

Server Information

🖥️

IP: 199.232.173.124

Location: Sweden,SE,Stockholm,100 04,59.3287,18.0717,Europe/Stockholm

Encoding: utf-8

Meta Tags List

🏷️

charset: utf-8
name: title content: Farrow & Ball | Handcrafted Paint and Wallpaper | Farrow & Ball
name: description content: Our carefully curated palette of 132 shades and range of handcrafted wallpaper will help you find the colours and patterns you love for your home
name: robots content: index,follow
name: viewport content: width=device-width, initial-scale=1
name: format-detection content: telephone=no
property: og:type content: cms
property: og:title content: Farrow & Ball | Handcrafted Paint and Wallpaper
property: og:description content: Our carefully curated palette of 132 shades and range of handcrafted wallpaper will help you find the colours and patterns you love for your home
property: og:url content: https://www.farrow-ball.com/home
property: og:site_name content: FB UK

Internal Links

🔗

External Links

🌐

Whois Information

📄

domain_name: farrow-ball.com

update_date: 2025-03-23T04:31:22Z

update_time: 1742704282

creation_date: 1997-02-19T05:00:00Z

creation_time: 856328400

expiration_date: 2027-02-20T05:00:00Z

Whois Raw Data

📋

            Domain Name: FARROW-BALL.COM
Registrar: CSC Corporate Domains, Inc.
Domain Status: client transfer prohibited
Creation Date: 1997-02-19T05:00:00Z
Registry Expiry Date: 2027-02-20T05:00:00Z
Updated Date: 2025-03-23T04:31:22Z
Name Server: DNS1.CSCDNS.NET
Name Server: DNS2.CSCDNS.NET
REGISTRAR Contact: CSC Corporate Domains, Inc.
>>> Last update of RDAP database: 2026-06-10T02:44:38Z

Robots.txt

🤖

			# All spiders are allowed to access all static resources
User-agent: *

Disallow: /lib/
Disallow: /*.php$
Disallow: /pkginfo/
Disallow: /report/
Disallow: /var/
Disallow: /catalog/
Disallow: /customer/
Disallow: /sendfriend/
Disallow: /review/
Disallow: /*SID=
Disallow: /*?*
Allow: /*?sku=

# Disable checkout & customer account
Disallow: /checkout/
Disallow: /onestepcheckout/
Disallow: /customer/
Disallow: /customer/account/
Disallow: /customer/account/login/

# Disable Search pages
Disallow: */search?q=
Disallow: /catalogsearch/
Disallow: /catalog/product_compare/
Disallow: /catalog/category/view/
Disallow: /catalog/product/view/

# Disable Product Alerts
Disallow: /productalert/

# Disable common folders
Disallow: /app/
Disallow: /bin/
Disallow: /dev/
Disallow: /lib/
Disallow: /phpserver/
Disallow: /pub/

# Disable Tag & Review (Avoid duplicate content)
Disallow: /tag/
Disallow: /review/

# Common files
Disallow: /composer.json
Disallow: /composer.lock
Disallow: /CONTRIBUTING.md
Disallow: /CONTRIBUTOR_LICENSE_AGREEMENT.html
Disallow: /COPYING.txt
Disallow: /Gruntfile.js
Disallow: /LICENSE.txt
Disallow: /LICENSE_AFL.txt
Disallow: /nginx.conf.sample
Disallow: /package.json
Disallow: /php.ini.sample
Disallow: /RELEASE_NOTES.txt

# Disable sorting (Avoid duplicate content)
Disallow: /*?*product_list_mode=
Disallow: /*?*product_list_order=
Disallow: /*?*product_list_limit=
Disallow: /*?*product_list_dir=

# Disable version control folders and others
Disallow: /*.git
Disallow: /*.CVS
Disallow: /*.Zip$
Disallow: /*.Svn$
Disallow: /*.Idea$
Disallow: /*.Sql$
Disallow: /*.Tgz$

# Allow crawl of paginated product pages
Allow:/*p=
# Allow media catalog images
Allow: */media/catalog/*

User-agent: Chrome-Lighthouse
Allow: /
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_uk_store_index.xml
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_ie_store_index.xml
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_us_store_index.xml
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_ca_store_index.xml
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_de_store_index.xml
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_fr_store_index.xml
Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_eu_store_index.xml

# Increasing crawl delay
crawl-delay: 10

# Bingbot
User-agent: bingbot
Disallow: /

# Pinterest
User-agent: Pinterestbot
Disallow: /fastlyCdn/geoip/getaction
crawl-delay: 1

Sitemap: https://www.farrow-ball.com/media/sitemap/sitemap_uk_store_index.xml

SEO Audit

🔍

Technical SEO

✓

Response Code

200

Status 200 OK - page loads correctly.

✓

Character Encoding

Page: utf-8, Header: utf-8

Character encoding consistent between HTML and headers.

✓

Page Size

306621 bytes

Page size acceptable for fast loading.

Resources

103 total

Too many resources. Optimize and combine files for better performance.

✓

Hreflang Tags

0 hreflang tags

Add hreflang tags if you have multilingual content.

✓

Robots.txt

Exists

Robots.txt file found.

✓

Sitemap

Declared in robots.txt

Sitemap declared in robots.txt.

✓

HTTPS

Yes

Secure HTTPS connection enabled.

Compression

Enable gzip or zstd compression to reduce file sizes.

✓

Caching

no-store, no-cache, must-revalidate, max-age=0

Cache-control headers properly set.

✓

Page Speed

0.7 ms

Excellent loading speed.

On-Page SEO

Title

Farrow & Ball | Handcrafted Paint and Wallpaper | Farrow & Ball

Title too long. Reduce to 30-60 characters to avoid truncation.

✓

Meta Description

Our carefully curated palette of 132 shades and range of handcrafted wallpaper will help you find the colours and patterns you love for your home Lenght:145

Good meta description length (100-160 characters).

H1 Heading

2 found - ""

Use only one H1 heading per page. Remove extra H1 tags.

Word Count

492

Content somewhat short. Expand to 500+ words for optimal SEO.

Canonical Tag

Add canonical tag to prevent duplicate content issues.

✓

Duplicate Meta

[]

No duplicate meta tags found.

✓

Keywords

Meta keywords are optional (not used by major search engines).

Content and UX

✓

Language

Language attribute properly set.

Images

70 total, 31 missing ALT

Add ALT text to images for accessibility and SEO.

✓

Viewport

width=device-width, initial-scale=1

Viewport meta tag properly set for mobile devices.

Open Graph

Missing: og:image

Add missing OpenGraph tags for social media sharing: og:image

✓

Structured Data

2 JSON-LD scripts

Structured data (JSON-LD) found.

Positions in Google

Search Phrases - Google

🔍

Position	Phrase	Page	Snippet
1	old white	/paint/old-white	Old White No.4 \| Sample Pot \| Handcrafted Paint Old White is a soft grey green that simply earns its name by being the most historic of all our white paint colours. Available in-store and online.
2	blue living room	/room-inspiration/li...	Blue Living Rooms \| Design Ideas & Schemes Explore our beautiful blue living room ideas . Discover paint shades and decor tips to create a serene space you'll love.
2	white living	/room-inspiration/li...	White Living Rooms \| Design Ideas Far from boring, white living rooms are a serene sanctuary you can retreat to . Discover our design ideas to create a light living room you'll love.
2	in the sitting room	/room-inspiration/li...	Living Room Inspiration & Design Ideas Curated idea galleries brimming with real-home transformations and expert-designed schemes . Find the perfect inspiration for your living room.
4	no 2013	/paint/matchstick	Matchstick No.2013 \| Sample Pot \| Handcrafted Paint This versatile and understated tone is named after the unbleached wood used in the stalk of a match. With the tiny addition of black, this neutral timber colour
5	bamboozle	/paint/bamboozle	Bamboozle No.304 \| Sample Pot \| Handcrafted Paint Bamboozle is a spirited, flame red which brings joy to any room, and is easy to use in both traditional and modern homes. Available in-store and online.
6	green and blue	/paint/green-blue	Green Blue No.84 \| Sample Pot \| Handcrafted Paint Green Blue is a great favourite for family bathrooms , as the soft green adds warmth while the light blue brings a certain freshness.

Additional Services

💎

www.farrow-ball.com