www.igor-mann.ru

About the project

Website www. igor-mann. ru is a personal resource of Igor Mann, Candidate of Economic Sciences and Honorary Professor at Synergy Business School. The project is positioned as a platform about books, marketing and Internet marketing. The author’s key idea is the distinction between concepts: a marketer is a practitioner, and a marketer is a theorist. Igor Mann has called himself a marketer since 1993.

The specialist has 15 years of experience as a marketing director, including a three-year period at Avaya, where he was responsible for the region from Central Eastern Europe to Africa (74 countries). I also have experience as a commercial director. The site contains materials from his 16 books and video courses, which the author suggests using to increase efficiency in business and career.

Main directions

Activities on the site are structured around several large blocks that combine training, consulting and speaking.

• Training and books. The author produces more than 30 open training programs and 7 corporate programs. Topics range from marketing and customer centricity to personal effectiveness. Particular attention is paid to books that, according to the author, are finished reading, making them as useful as possible. There are specialized publications, for example, That Book for Developers about profitable development technologies.
• Consulting. Since 2004, Igor Mann has been consulting businesses online and offline. Challenges include increasing turnover, positioning brands, bringing new solutions to markets and restructuring marketing departments. The work on contact points and building a customer-oriented business is particularly highlighted.
• Speaking. The site offers invitation services for performances. This area is closely related to his experience in conducting trainings and lectures.
• Blog and media. Indicated data on subscribers on social networks: 17,057 and 62,339 people. The blog is described as a source of continuous benefit with rules.

Features of the site

The project is distinguished by a pragmatic approach to content. There is no place for abstract theories - the emphasis is on tools that are applicable in real business. For example, specific products are mentioned, such as the 90-day course or the book Speed ​​Up!.

An important detail is the division of roles. The author insists that his programs are unique and cannot be repeated by others, since they are based on personal experience in large international companies. The site also has sections for partners and clients, including marketing tools for the sales department and a training platform for company executives.

Technically, the resource works as an entry point for purchasing books, signing up for consultations, or inviting a speaker.At the bottom of the page, the period of development of the site is indicated (2010-2026), which indicates long-term support for the project.

Contact information

A feedback form is provided to contact the author. Users can leave contacts to discuss the task. Options available:

• Buy books or courses.
• Consult on business issues.
• Invite to act as a business speaker.

Also on the page there is a link to the conditions for processing personal data, which is required to fill out the application form.

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• http://www.igor-mann.ru/
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created:       2007-11-19T21:00:00Z
paid-till:     2026-11-19T21:00:00Z
free-date:     2026-12-21
source:        TCI
Last updated on 2026-08-15T18:18:01Z
        

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