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Znanje u Whartonu: The Next Generation Business Journal iz Penn Statea

Jeste li znali da najoskudniji resurs u doba umjetne inteligencije nisu čipovi ili čak talent? O tome piše Wharton profesor Santiago Gallino. Poznavanje web stranice. wharton. upenn. edu je online poslovni časopis koji izdaje renomirana škola Wharton sa Sveučilišta Pennsylvania. Ovo nije samo blog, već punopravni izvor analitike za one koji žele razumjeti moderne trendove.

Na glavnoj stranici možete vidjeti mnogo odjeljaka. Pokrivaju razna područja: financije i računovodstvo, tržišta i ekonomija, menadžment, marketing, bihevioralna znanost, analitika podataka, nekretnine, poduzetništvo, ESG (okoliš, društvo i upravljanje), financijska pismenost, fintech i planiranje mirovine. Tu je i odjeljak o inovacijama. Sve je to prikupljeno na jednom mjestu kako bi čitatelj mogao lakše pronaći potrebne informacije.

O čemu pišu stručnjaci?

Članci se redovito objavljuju. Na primjer, nedavno je objavljen članak o tome zašto umjetna inteligencija ne funkcionira kao jednostavno uključivanje u zidnu utičnicu. Raspravljalo se i o tome hoće li umjetna inteligencija zamijeniti stvarne poslove. To su sada vrlo relevantne teme. Mnoge se tvrtke pitaju o tome, ali odgovori Whartonovih stručnjaka pomažu doći do srži problema.

• Podcasti:Stranica ima zaseban odjeljak s podcastima. Trajanje epizoda je različito - od 11 minuta do sat i dvije minute. Možete slušati rasprave o najnovijim vijestima ili dubinske intervjue.
• Video na YouTubeu:Osim teksta i zvuka, tu je i video sadržaj. Govore o sportskoj analitici, primjerice o tome kako NHL momčadi koriste podatke ili izazovima NFL drafta.
• Mišljenja nastavnika:Mišljenja nastavnika posebno su istaknuta. Autori kao što su Americus Reed, Susan Wachter i Judd Kessler dijele svoje uvide u ono što se događa u poslovnom svijetu.

Zanimljivo je da se časopis dotiče i društvenih tema. Bio je članak o tome zašto tvrtke smanjuju porodiljni dopust majkama. Ili zašto se Wall Street seli iz New Yorka. Ove teme pokazuju da je poslovanje usko povezano s društvom i urbanističkim planiranjem. Primjerice, raspravljalo se o mogućnosti rješavanja urbanih problema putem poreza na vrijednost zemljišta.

Alati za voditelje

Postoji i niz Nano alata za voditelje. Ovo su brzi i učinkoviti alati za vodstvo koje možete naučiti i odmah primijeniti u praksi. Ovo je suradnja između Wharton Executive Education i Centra za vodstvo i upravljanje promjenama. Takvi materijali korisni su onima koji žele brzo poboljšati svoje vještine bez dugog treninga.

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