Rubrain blog: where IT meets the futureI looked at the blog site. rubrain. com - and immediately realized that this was not just a blog, but a real source of fresh thoughts about the world...
I looked at the blog site. rubrain. com - and immediately realized that this was not just a blog, but a real source of fresh thoughts about the world of remote work, technology and team management. There are no templates here, no retelling of trends from a dozen other sources. Here is a lively discussion of how modern IT marketing works, how to build processes in companies that operate around the world.
The articles about outstaffing are especially striking. Yes, this particular term - outstaffing - sounds a little strange, but it is the focus here. Not just a description of the service, but a deep explanation of why the company needs external personnel at all when it can hire internally. And then there are comparisons with the West - where this has long been normal. I wonder how they organize all this there? Why do American giants choose this particular path?
And here is another topic - research on remote work in the summer of 2021. Publish an annual report. This means that they have a stable practice of collecting data and analyzing the behavior of companies. Not spontaneous content. This edition. And if you previously thought that remote work was a temporary measure, then after reading these materials you understand: no, this is the future. Especially when it comes to Google and Microsoft productivity. Yes, even Zuckerberg began preparing for the crisis long before it - this is not an accident.
There are also personal stories here. How to strengthen your team through freelancers. What mistakes do newbies make on LinkedIn? What can a freelancer give a girl instead of an office employee? Strange, isn't it? But interesting. It seems that not only business processes are important here, but also the human factor. How people live in the digital environment, how they feel, how they work in the home-office-out mode.
The blog's topics are broad. From SEO to SMM, from B2B to IT, from startups to cases of large companies. There's even a section on burnout. Definitely not just advertising services. Here they really understand what is happening around them. And yes, all this is supported by real examples: IGCONF, webinars, research, interviews. Everything is as it should be.
I liked how technology and psychology are intertwined here. Not just how to do it better, but why we do it. There is a feeling that the authors really think about how a modern company works. The articles are written without any fluff, but with a personal approach. Sometimes it seems as if you are not reading an article, but a conversation over coffee with a colleague from another country.
Any questions? Certainly.Why has this blog become so popular among those involved in remote work? How do they manage content? Where does the stability of publications come from? Or maybe the whole point is that they don’t sell services here, but simply share knowledge? Interesting, isn't it?
The main topics are remote work, IT, team management, recruiting, outstaffing and outsourcing. Research, interviews and cases on digital marketing and SMM are also published.
There are no signs that the site is not functioning. On the contrary, it is active, regularly updated, and contains up-to-date information, including annual reports and analytical materials.
It doesn’t just talk about trends, but analyzes them deeply. There are real examples from the practice of large companies, research with data, personal experience and analysis of mistakes - all this creates a lively, humane space for discussion.
Yes, the website contains contact information: info@rubrain. com, phone numbers in Russia, USA, Israel, Japan and UAE. There are office addresses in Moscow, San Francisco, Tel Aviv, Tokyo and Dubai.
In general, if you are interested in how modern IT companies are structured, how teams work without an office, how to organize processes remotely, this blog is definitely worth a visit. Not because someone said come in, but because after reading it you understand that you yourself have already become part of this system.
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